This week, in preparation of the Addict launch and giveaway, NBFG hooked up with super talented photographer and graf artist Ethel to shoot our girl Ren in the SS08 MethodZip hoodies. For those who for some reason aren’t acquainted with Ethel’s work - she’s the girl behind all of the amazing photos for Insa, as well as being a seriously accomplished graf writer in her own right. Photography: Ethel, Design: Karen Jane. Model:Ren

Props to all at Sin Cru for the NBFG shoot; Raskelle in SUPA, TrubLRoc in Roxanne and Remady in Signature Script. Photos by Mitzi De Margary

New Addict Spring/Summer ‘08 catalogue has just hit the doormat and it’s great to see it finally in print, shiny and real. I’m a print girl at heart, so that feeling of getting something back from the printers is always a good one - unless it’s done fucked it up of course, which isn’t fun for anyone. But I digress, the catalogue previewed at the recent Bread & Butter Barcelona and this is the first official glimpse of the new Addict x Not Bad For a Girl MethodZip Hoody spread. I’m well proud to be able to post this baby up! These are the pictures from our shoot last month and Jasmine looks amazing. The only bad news is that we are gonna have to hold tight until next season before we can get our paws on them!

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Photography: Karen Jane
Model: Jasmine

Photography and design: Karen Jane

This shot was created for holiday season ‘06 to showcase the first NBFG Signature script hoodies. The image was shot and comped using one Tungsten lamp, a Cybershot and a dash of Photoshop science. After a visit to Sainsbury’s to buy nappies a dishbrush and some Moet - as we do - we were set to do the shoot. Thanks to Milly aka Milldilla the Millyonairre for putting up with me going “left arm up a bit, a bit more, and towards me a bit…’ etc, all day. I’m annoying I know. The image was inspired by Kali, a complex and contradictory Indian goddess.

Photography and design: Karen Jane
Model: Milly